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2017 Campaign Launches

Big changes need a big goal, to get big results. United Way announced that in order to meet the needs of the community, a $25 million goal by June 2019 has been set.

Earlier this year United Way announced three years of investments, and in order to meet the needs, the 2016, 2017, and 2018 campaigns are being combined with a $25 million goal.

“I support United Way because it is the best way to ensure my dollars are being invested in our community’s most critical problems. I trust United Way because they are leading the way to make the Quad Cities better,” says Bryan Dixon, 2017 Campaign Chair and CEO of RK Dixon. “It’s the reason I agreed to lead this campaign as chair this year, and the reason I’ve increased my donation to United Way.”

There are portions of the Quad Cities where 39% of the population struggle to pay for just their basic needs. In the Quad Cities, one in four third graders can’t read at grade level. Half of low-income individuals in the Quad Cities say their mental health is fair or poor.

“We cannot continue to stay this course. We cannot shy away from these realities. It is for this reason that United Way has undergone some significant changes,” says Dixon. “United Way’s new Community Impact Plan is the right thing for our community. We now have specific strategies to address the needs of our community.”

“We are proud of the partnerships we have with organizations in the community, with the volunteer opportunities we offer, and the role we play in convening the community to talk about the tough issues in the Quad Cities,” states Dixon. ‘Our United Way campaign is important to ensure we have the investments needed to make all this happen.”

Mike Parejko, 2018 Campaign Chair and CEO of Mississippi Valley Regional Blood Center says, “I’m challenging other CEOs to join Bryan and me to support United Way and run a robust United Way campaign in your organization. We know that some things need to change in the Quad Cities. Every Quad Citizen deserves the ability to gain educational attainment and to rise out of poverty into financial stability.”

“These may seem like problems that are impossible to solve, and it’s why we need your help, because change doesn’t happen alone,” says Parejko.